The Insider.com

It's that time of the year again to consume hours on end watching Shark Week observing the world's most terrifying and intriguing aquatic species in its natural habitat.

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In honor of Shark Week's 25 years of fright and delight, the engineers behind the festivities created an aquatic version of the Volkswagen Beetle that also functions as a shark cage.

VIDEO: Phoebe Tonkin Trades 'Secrets' for Sharks

"All shark cages should move," said host Luke Tipple. "Why sit around and watch sharks and say, 'Swim by'? I want to follow them around--interact...What better way to do it then put a Beetle under water, interact with sharks, and maybe do something a little bit different as well."

Check out the innovative prototype in the clip above. Shark Week premieres Sunday (Aug. 12) at 9 p.m. on Discovery.